What is Web Analytics and how to Test it?

vodQA returned - this time with the theme - Testing Heuristics in ThoughtWorks, Hyderabad on 2nd July 2016.

Here I spoke about - "The What, Why and How of Web Analytics Testing". 

Abstract

Learn what is Web Analytics, why is it important, and see some techniques how you can test it manually and and also automate that validation. But just knowing about Web Analytics is not sufficient for business now.

There are new kids in town - IoT and Big Data - two of the most used and heard-off buzz words in the Software Industry!

With IoT, with a creative mindset looking for opportunities and ways to add value, the possibilities are infinite. With each such opportunity, there is a huge volume of data being generated - which if analyzed and used correctly, can feed into creating more opportunities and increased value propositions.

There are 2 types of analysis that one needs to think about.
1. How is the end-user interacting with the product? This will give some level of understanding into how to re-position and focus on the true value add features for the product.
2. With the huge volume of data being generated by the end-user interactions, and the data being captured by all devices in the food-chain of the offering, it is important to identify patterns from what has happened, and find out new product / value opportunities based on usage patterns.

Slides

The What, Why and How of Web Analytics Testing (Web, IoT, Big Data) from Anand Bagmar

Video

PS: Apologies for the video quality - I am not seen very clearly - but the slides are bright & clear, and so is the audio - so the important aspects are covered!

Pictures

Feedback

My Takeaway & Learning

- The attendees did not have much exposure to Web Analytics, and how it works. I should spend more time in speaking about that

- I should spend more time in challenges and potential solutions related to Big Data & IoT

- A lot of people are interested in WAAT - that could be a separate, more detailed discussion

Patterns in Test Automation

I spoke in vodQA Hyderabad on Sat, 22nd August 2015 about Patterns in Test Automation - Frameworks, Data & Locators.

The slides are available on SlideShare:

Patterns in Test Automation from Anand Bagmar

The video is available on YouTube:

Abstract

Building a Test Automation Framework is easy - there are so many resources / guides / blogs / etc. available to help you get started and help solve the issues you get along the journey.

However, building a "good" Test Automation Framework is not very easy. There are a lot of principles and practices you need to use, in the right context, with a good set of skills required to make the Test Automation Framework maintainable, scalable and reusable.

Design Patterns play a big role in helping achieve this goal of building a good and robust framework.

In this talk, we will talk about, and see examples of various types of patterns you can use for:

• Build your Test Automation Framework
• Test Data Management
• Locators / IDs (for finding / interacting with elements in the browser / app)

Using these patterns you will be able to build a good framework, that will help keep your tests running fast, and reliably in your CI / CD setup!

Learning outcome

• Patterns for building Test Automation Framework
• Patterns for Test Data Management, with pros and cons of each
• Patterns for managing locators / IDs for interaction with UI

Its all about Testing in vodQA Hyderabad

It's all about Testing! at vodQA Hyderabad is being scheduled for Sat, 22nd Aug 2015 at ThoughtWorks, Hyderabad.

Speaker registrations are now open and Attendee registrations will open soon.

I will be there, looking forward to seeing you there as well!

vodQA Geek Night in ThoughtWorks, Hyderabad - Client-side Performance Testing Workshop

I am conducting a workshop on "Client-side Performance Testing" in vodQA Geek Night, ThoughtWorks, Hyderabad from 6.30pm-8pm IST on Thursday, 14th May, 2015.

Visit this page to register!

Abstract of the workshop:

In this workshop, we will see the different dimensions of Performance Testing and Performance Engineering, and focus on Client-side Performance Testing. 

Before we get to doing some Client-side Performance Testing activities, we will first understand how to look at client-side performance, and putting that in the context of the product under test. We will see, using a case study, the impact of caching on performance, the good & the bad! We will then experiment with some tools like WebPageTest and Page Speed to understand how to measure client-side performance.

Lastly - just understanding the performance of the product is not sufficient. We will look at how to automate the testing for this activity - using WebPageTest (private instance setup), and experiment with yslow - as a low-cost, programmatic alternative to WebPageTest.

Venue:

ThoughtWorks Technologies (India) Pvt Ltd.
3rd Floor, Apurupa Silpi,
Beside H.P. Petrol Bunk (KFC Building),
Gachibowli,
Hyderabad - 500032, India 

e: info-in@thoughtworks.com 
t: +91 40 4388 4100

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Start 2015 by Celebrating Selenium in vodQA Hyderabad

ThoughtWorks, Hyderabad is proud to host its first vodQA, also the first vodQA of 2015 and start 10 Years of Selenium Celebration. This event will be held on Saturday, 31st Jan 2015.

Look at the agenda of this vodQA and register soon. Given that we have mostly workshops in this vodQA, seats are going to be limited!

Here is the address and direction to the ThoughtWorks office.

UPDATE:

Slides for my talk on the "Future of Testing, Test Automation and the Quality Analyst" are now available here: