Friday, October 26, 2018

Agile Testing, Analytics Testing and Measuring Consumer Quality from Poland and USA

The last few weeks have been very hectic for me. In between my consulting assignments, I traveled to Krakow, Poland for Agile & Automation Days 2018, and then to Arlington, Virginia in USA for STPCon Fall 2018.

In the Agile & Automation Days 2018 conference, I spoke about "Measuring Consumer Quality - The Missing Feedback Loop" and conducted a 1/2 day workshop on "Analytics Rebooted - A Workshop".

In STPCon Fall 2018, I conducted 2 workshops - 1/2 day each - "Practical Agile Testing Workshop" and "Analytics Rebooted - A Workshop" and also spoke about "Measuring Consumer Quality - The Missing Feedback Loop"

Overall, I had a very good trip, amazing conversations and interactions with the attendees and the speakers. I would be lying if I say I am not tired and my throat has gone sore. But, would I do this again? Absolutely! Going to conferences and meeting people, sharing my experiences with them, and learning from their experiences gives me a lot of happiness and satisfaction.

Below are the abstracts of the workshops and the talk. 

Contact me via LinkedIn, or twitter, or my site - essenceoftesting.com if you need any additional information, or if you want help in learning / implementing these or other topics related to Quality / Testing / Automation.



Practical Agile Testing Workshop

Workshop Description:

The Agile Manifesto was published in 2001. It took the software industry a good few years to truly understand what the manifesto means, and the principles behind it. However, choosing and implementing the right set of practices to get the true value from working the Agile way has been the biggest challenge for most!

While Agile is now mainstream, and as we get better at the development practices to “being Agile”, Testing has still been lagging behind in most cases. A lot of teams are still working in the staggered fashion (a.k.a. Iterative waterfall way of working). Here teams may be testing after development completes, or Automation is done in the next Iteration / Sprint, etc.

In this workshop, we will learn and share various principles and practices which teams should adopt to be successful in testing (in-cycle) in Agile projects.

Workshop Agenda:
  • What is Agile testing? - Learn what does it mean to Test on Agile Projects
  • Effective strategies for Distributed Testing - Learn practices that help bridge the Distributed Testing gap!
  • Test Automation in Agile Projects - Why? What? How? - Why is Test Automation important, and how do we implement a good, robust, scalable and maintainable Test Automation framework!
  • Build the "right" regression suite using Behavior Driven Testing (BDT) - Behavior Driven Testing (BDT) is an evolved way of thinking about Testing. It helps in identifying the 'correct' scenarios, in form of user journeys, to build a good and effective (manual & automation) regression suite that validates the Business Goals. 
Key learning for participants in this workshop:
  • Understand the Agile Testing Manifesto.
  • Learn the essential Testing practices and activities essential for teams to adopt to work in Agile way of working.
  • Discover techniques to do effective testing in distributed teams.
  • Find out how Automation plays a crucial role in Agile projects.
  • Learn how to build a good, robust, scalable and maintainable Functional Automation framework.
  • Learn, by practice, how to identify the right types of tests to automate as UI functional tests - to get quick and effective feedback.




Analytics Rebooted – A Workshop

Workshop Description:

I have come across some extreme examples of Business / Organizations who have all their eggs in one basket - in terms of # understand their Consumers (engagement / usage / patterns / etc.), # understand usage of product features, and, # do all revenue-related book-keeping

This is all done purely on Analytics! Hence, to say “Business runs on Analytics, and it may be OK for some product / user features to not work correctly, but Analytics should always work” - is not a myth!

What this means is Analytics is more important now, than before.

In this workshop, we will not assume anything. We will discuss and learn by example and practice, the following:
  • How does Analytics works (for Web & Mobile)? 
  • Test Analytics manually in different ways 
  • Test Analytics via the final reports
  • Why some Automation strategies will work, and some WILL NOT WORK (based on my experience)!
  • We will see demo of the Automation running for the same.
  • Time permitting, we will setup running some Automation scripts on your machine to validate the same



Measuring Consumer Quality – The Missing Feedback Loop

Session Description:

How to build a good quality product is not a new topic. Proper usage of methodologies, processes, practices, collaboration techniques can yield amazing results for the team, the organization, and for the end-users of your product.

While there is a lot of emphasis on the processes and practices side, one aspect that is still spoken about “loosely” - is the feedback loop from your end-users to making better decisions.

SO, what is this feedback loop? Is it a myth? How do you measure it? Is there a “magic” formula to understand this data received? How to you add value to your product using this data?

In this interactive session, we will use a case study of a B2C entertainment-domain product (having millions of consumers) as an example to understand and also answer the following questions:
  • The importance of knowing your Consumers
  • How do you know your product is working well?
  • How do you know your Consumers are engaged with your product?
  • Can you draw inferences and patterns from the data to reach of point of being able to make predictions on Consumer behavior, before making any code change?

Attendees will have deeper understanding and appreciation of the following:
  • What is Consumer Quality and how does it help shape your business!
  • Ways to measure Consumer Quality
  • Why is understanding Consumer Engagement vital to the success of your product


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